About 75% of American children ages 9 through 12 play Roblox regularly with friends, according to the company.ĭuring the pandemic, kids have flocked to Roblox to throw virtual birthday parties and other in-game events that were no longer safe to hold in-person. The entire platform is made up of user-generated games, many of them created by children and teens who have made millions of dollars through the platform. If you’ve never heard of Roblox, that may be because you’re not a tween or a parent of one. It is not yet profitable, reporting a net loss of $203.2 million in the nine months ending in September, according to the IPO filing. The company reported revenue of $589 million and an operating cash flow of $345 million for the nine months ending in September. The company declined an interview, citing a quiet period. Popular tween gaming platform Roblox filed to go public on Thursday.
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